I’m a creative storyteller with over 15 years of experience making brands look good and feel real.
Born and raised in Queens by Ecuadorian immigrants,
I learned the value of blending hustle with heart—an approach that’s carried me through a career rooted in bold ideas and authentic connections.

I’ve done everything from directing massive photoshoots to creating viral campaigns and designing pieces that make people stop scrolling. Whether it’s brainstorming big ideas or sweating the tiny details, I’m all about creating work that connects with people and leaves a lasting impression.

I’ve worked with startups figuring it out and big brands who’ve been around the block, always finding the sweet spot between what the brand needs and what the audience actually cares about. At the end of the day, I just want to make cool stuff that gets results—I seek to create and connect to communities not just an audience.